About The North Face

The North Face and outdoor exploration go hand in hand. Started in San Francisco by Doug Tompkins, the brand was named after a mountain’s north face since it’s considered the most difficult side to climb. As a result, The North Face’s “Never Stop Exploring” slogan best describes its outdoor attitude, always pushing for innovation in hiking, mountaineering, and all pursuits of the great outdoors. The North Face designs gear that is functional, versatile, and durable — thoughtfully crafted to hold you down during your next big climb or daily commute. From reliable waterproof backpacks to insulated winter jackets, those searching for the cutting-edge of technical apparel need look no further: The North Face has everything you need and more.